Experience a collaborative, full-day of event design, creative problem-solving, and hands-on fresh floral design for Planners, Designers, Wedding & Event enthusiasts, and aspiring Creative Entrepreneurs.
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​We'll start by learning about using mood boards and event design principles to create ceremony and event spaces. Enjoy a private, catered lunch by the Town Point Club, then move on to hands-on floral design & room decor. End the day with networking, headshot, and editorial photos taken by a professional photographer.
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Transform Spaces. Inspire Moments.
Every event tells a story — and the atmosphere sets the tone. In this immersive, hands-on workshop, you’ll learn how to bring a ceremony or reception space to life through intentional floral design, artistic principles, and creative strategies that leave a lasting impression.
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Whether you’re a wedding or event professional, a creative entrepreneur, or simply a floral design enthusiast, you’ll walk away with skills, confidence, and inspiration you can put into action immediately.
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"The workshop was EXCELLENT! There was an abundance of information, tips , supplies and flowers for crafting our own floral arrangements with expert coaching and continuous encouragement . The lunch was delicious and we enjoyed learning from each other. Would highly recommend Janel's friendly and caring helpfulness for everyone."
- Melody A.
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The
Town Point Club
The Town Point Norfolk is a unique venue where diverse, influential members of our Hampton Roads community come together.
Don’t Just Design Events — Design Experiences
Your clients and guests may forget the menu or the playlist — but they’ll never forget how a space made them feel. Join us for a transformative day where you’ll learn the art and science of designing unforgettable atmospheres — and take your creative skills to the next level.
Your Workshop Guide
& Creative Coach
Leading The Art of Atmosphere: Ceremony & Room Design – Hands-on Floral & Creative Workshop is Janel Keen, Founder and Creative Director of Vivid Expressions LLC. Janel has designed breathtaking event designs, floral installations, and atmospheres for venues such as Norfolk Waterside and The Chrysler Museum of Art, as well as countless weddings, galas, and special events.
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With over two decades of expertise blending floral artistry, spatial design, and creative coaching, Janel brings a unique perspective to help you master the art of transforming spaces into unforgettable experiences. Her warm, approachable teaching style ensures you’ll not only learn techniques but also build the creative confidence to apply them in your own work.
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This immersive experience will take place in the beautiful Town Point Club, where you’ll have the chance to work hands-on in an inspiring, upscale setting perfect for collaboration and creativity.
